Higgsfield has launched an API that offers more than 50 video and image generation models through one interface. The company said in a post on X that the service uses pay-per-use pricing with no commitment and prices below a subscription.
The catalog includes Seedance, Kling, Wan, MiniMax, LTX, PixVerse, Recraft, Ideogram and Grok model families, alongside Higgsfield products including Soul 2, Soul Cinema, DoP and Marketing Studio Image. The offering gives users one place to access video and image generation models without subscriptions or seats.
Users top up an account balance and pay published rates for each generation, with spending stopping when the balance reaches zero, according to Higgsfield’s blog post. Sample rates list Kling 2.5 at $0.042 per second of video and Soul 2 at $0.0032 per image.
The launch includes a seven-day offer. Higgsfield says users receive 15% off sale models by default and can increase discounts on selected favorites to as much as 50%; its pricing page describes the promotion as applying to two video models and one image model. New API signups also receive $15 in account balance, and volume discounts apply automatically as usage grows.
Founded in 2023, the San Francisco company is led by CEO Alex Mashrabov and co-founder and CTO Yerzat Dulat. Higgsfield makes multimedia content-creation products for video and image production, including Cinema Studio and Marketing Studio.
At the time of its August 2026 Series B announcement, the company reported $700 million in annualized revenue, more than 30 million users, and work with 390 Fortune 500 companies. The company announced the API in a post on X.
