Meta has launched a Mac app for its Meta AI assistant, headlined by a dictation feature that works across every application on the desktop, TechCrunch reports. The systemwide voice input places Meta alongside established dictation tools such as Wispr Flow, Superwhisper and Monologue, and follows Google, which added a similar capability to its Gemini Mac app last month.

Beyond voice, the app can read what is currently on screen and answer questions about it, drawing on Meta's Muse Spark model to interpret the visible context — letting users query the assistant about whatever is in front of them without switching windows.

The business features run deeper. Merchants can link their Instagram and Facebook accounts to review ad campaign performance and audience engagement, and connect Google Workspace apps including Gmail, Docs, Sheets and Slides. From there, the assistant can produce proposal decks, draft documents and build spreadsheets, and it offers competitor intelligence drawn from publicly available data.

The enterprise slant is deliberate. On Meta's second-quarter earnings call, CEO Mark Zuckerberg pointed to "a big opportunity to sell agents to businesses and automate work on their behalf," and the Mac app arrives as the company builds out AI-powered customer support automation for businesses across WhatsApp and Instagram, where merchants already field customer conversations at scale.

The desktop release also expands where Meta AI lives. The assistant is already embedded across WhatsApp, Instagram and Messenger and available as a standalone mobile app; a native Mac client gives it a seat on the machine where much of the productivity work it now targets actually happens. It continues a busy shipping cadence for Meta's AI products, which this week also brought the Pocket game-creation app to US users.